The return of Donald Trump to power becomes a turning point for American media. The defeat of Kamala Harris raises questions about the adequacy, influence, and the audience of the media, to which there will not be an answer for many years to come. However, journalists pose one question to each other: what do these "red waves" of news selection say about the information environment in the United States?
After Trump's reelection last week, his supporters confirmed that his victory is a complete denial of the new media. For some, during a particular period last week, the headline of The Federalist was not about Trump but about "institutional media," which were "the largest failures of 2024."
Journalist Matt Walsh wrote on platform X: "Traditional media officially died at once." He added: "Their ability to determine the narrative was destroyed; Trump declared war on the media in 2016, and by midnight, they were completely defeated, and they will never again hold significance."
For many Trump supporters, his victory means that the main media in their current form is dead. The question lies in how they will look after that. However, a commentator reflects the real dangers many media workers face. There is a huge distrust between Trump's base and large institutional informational sources.
One of the unknown television executive directors said in the media: "If the population of the country decides that Trump deserves to be president, it means that they do not read any of these media, and we have completely lost this audience."
Trump's victory means that the dominating media are dead in their current form. The question is how they will look after that? But this raises real dangers for many media workers.
