The electoral campaign in the United States is advancing with the Democrat focusing their advertising on highlighting the threat that Trump represents for the future, while the strategy from the other side centers on discrediting Harris's past. Trump, despite the advice from his advisors to moderate his rhetoric and focus on issues like the economy and immigration, has chosen to maintain his extreme, violent, and apocalyptic rhetoric, placing him once again in the eye of the hurricane of the contest.
Amid Trump’s disorientation on how to face an unexpected rival, Harris has begun to modify her initial stance of minimizing Trump as an unserious candidate and now has him at the center of her strategy. Despite the latest Financial Times poll showing that most Americans trust Trump more regarding economic management, both candidates have failed to show clear advantages beyond the typical margins of error of polls.
Although Harris initially managed to displace Trump from his position in the polls, in recent weeks a shift in trend has been observed, and Trump has gained ground again. The electoral race has boiled down to a dilemma between the fear of what Trump represents and the rejection of the continuity embodied by Harris. With just 11 days until the election, Trump has repositioned himself at the center of the conversation, generating a virtual tie in the polls and maintaining the electorate's attention with his controversial and provocative statements.
Despite Democratic attempts to focus on optimistic proposals and a hopeful future, Trump’s strategy of highlighting supposed mistakes and weaknesses of his opponents continues to capture public attention. As the crucial election date approaches, uncertainty about the outcome persists, with Trump gaining support beyond his loyal base and maintaining a dominant presence in the media and social networks.
