President Donald Trump launched TrumpRx, a website enabling Americans to buy prescription drugs directly from manufacturers at negotiated discounts without using insurance. The platform resulted from the administration's deals with major pharmaceutical companies including Eli Lilly, Novo Nordisk and Pfizer.
The official presentation took place at the White House with Medical Services Director Mehmet Oz and Chief Design Officer Joe Gebbia. According to Press Secretary Caroline Levitt, the initiative aims to address drug affordability concerns.
However, the exact launch date and list of discounted medications remain undisclosed. Analysts question whether consumers will switch to cash payments instead of using insurance systems.
Trump previously announced plans to launch the site by January's end as part of broader healthcare reforms.