
The media platform "Instagram" has introduced a new way for content makers to interact with advertising brands, allowing them to earn rewards for promoting the products of these brands. The company "Meta Platforms," which owns the platform, has launched a new feature called "Certificates," which allows content creators to earn money by posting positive comments that they engage in the comments of posts and ads of advertising brands on social media. Currently, several brands are using paid commentators or encouraging clients to write positive feedback.
One of the advantages of this new feature is that it ensures a more natural and organic interaction with the audience. Additionally, this initiative can lead to increased trust from users towards advertising on the network, as payments for advertising will now be transparent and reflected in the reviews and reactions of bloggers.
Experts claim that introducing the new "Certificates" feature will make collaboration between content creators and advertisers more effective and mutually beneficial. However, it is important that such agreements are based on transparency and honesty to avoid suspicions of subjectivity and manipulation of audience feedback.