During Trump's first term, Apple announced investments in the United States and credited the production of Mac Pro in Texas to the president, although production there predates his election. In exchange, the company maintained its high profit margins without significantly raising the prices of its products.
Apple plans to invest $500 billion and create 20,000 new jobs in the U.S. over the next four years, including a server plant in Houston and an academy in Michigan. The company seeks relief from tariffs on Chinese products and announced the production of artificial intelligence servers on U.S. soil.
Tim Cook, Apple CEO, assured that they will continue working to innovate in the U.S., while in the past he managed to convince Trump not to impose tariffs on the iPhone to avoid favoring the competition. The company confirmed chip production in Arizona and will expand its data centers in several states.
Trump was optimistic about Apple's investment and the company's commitment to the United States. The production of servers in Houston and the opening of an academy in Detroit are part of this strategy, which involves accelerated investment compared to previous years.
The relationship between Apple and Trump has been key in these decisions, with meetings in the Oval Office and at Mar-a-Lago. Apple will continue its investment in research, development, and the production of advanced technology on U.S. territory. The focus on the local market implies job creation and promoting innovation within the country.
